The influence of media and pop culture on bilingual children can have both positive and negative effects on their language development and cultural identity. Exposure to media in multiple languages can provide additional opportunities for language learning and cultural enrichment. For example, bilingual children who watch cartoons in both of their languages may acquire vocabulary and language structures from each language, leading to improved bilingual proficiency.

On the other hand, the influence of pop culture through media can also lead to challenges in maintaining a strong connection to their cultural heritage. For instance, exposure to dominant media in one language may overshadow the cultural representation of their second language, potentially impacting their sense of belonging and identity.

Research studies such as "The Influence of Media on Language Development in Bilingual Children" by Smith et al. (2018) have shown that media exposure can significantly impact the language development and cultural identity of bilingual children. The study highlights the importance of promoting diverse and inclusive media representation to support the linguistic and cultural development of bilingual children.