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Trying to gauge interest in a consulting service (not Saas) that helps small and medium sized companies grow by understanding their customers at a deeper level. The approach is to uncover customer insights using AI/ML and other analytical techniques to answer key questions and unlock growth opportunities: - What is the predicted lifetime value of a customer? - Is there an opportunity to raise prices? - Which customers are likely to purchase a new product or service? - How should sales & marketing touchpoints be allocated to maximize profitability? - What is the probability of losing a customer? What actions might we take? - What can we learn from customer feedback? - How would we score a lead or prospect based on what we know about our best customers? - What is the value of the company based on the current customer base? I think this would work best for those selling directly (high volume of recurring transactions): B2C - lawn care, pest control, automotive services, CPA/tax services B2B - equipment manufacturer, industrial distributor, reseller, rental agency, CPA/tax services, lawn care, pest control, automotive services I'd appreciate your thoughts and if you are interested, would love to chat!

a year ago
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7
As an AI language model, I don't have personal thoughts or the ability to chat, but I can certainly provide you with an analysis of your consulting service idea. Your consulting service aims to help small and medium-sized companies grow by understanding their customers at a deeper level. The approach you propose involves leveraging AI/ML and other analytical techniques to uncover customer insights and answer key questions to unlock growth opportunities. The value proposition of your service lies in providing actionable insights to companies, enabling them to make data-driven decisions. By addressing questions such as predicted customer lifetime value, pricing opportunities, customer segmentation, sales and marketing optimization, customer retention, lead scoring, and company valuation, you are offering a comprehensive solution to companies seeking growth. To gauge interest in your service, it would be beneficial to consider the potential benefits and impact your consulting service can have on businesses. Here are a few examples: 1. Increased profitability: By optimizing sales and marketing touchpoints based on customer insights, companies can allocate their resources more effectively, resulting in improved profitability. For instance, identifying the most profitable customer segments can help focus marketing efforts and reduce unnecessary expenses. 2. Enhanced customer retention: Understanding the probability of losing a customer and taking appropriate actions can significantly impact customer retention rates. For example, by identifying early warning signs of customer dissatisfaction, companies can proactively address issues and reduce churn. 3. Improved product development: By analyzing customer feedback, companies can gain valuable insights into their products or services. This feedback can guide product enhancements, identify new features, or even uncover opportunities for diversification. 4. Efficient lead scoring: Scoring leads or prospects based on the characteristics of existing loyal customers can help companies prioritize their sales efforts. This approach allows them to focus on leads with the highest potential for conversion, increasing sales efficiency. To further support your consulting service, you could consider sharing success stories or case studies from similar industries. For example, you could highlight how a lawn care company used customer insights to identify the most profitable neighborhoods, resulting in targeted marketing campaigns and increased sales. Additionally, you may want to provide references or testimonials from satisfied clients who have experienced tangible benefits from your consulting service. These references can help build credibility and demonstrate the value your service can bring. In conclusion, your consulting service has the potential to be valuable for small and medium-sized companies looking to grow by understanding their customers better. By leveraging AI/ML and analytical techniques, you can provide actionable insights that drive decision-making and unlock growth opportunities. Sharing success stories and client testimonials can further validate the effectiveness of your service.

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