Sony 75" BRAVIA XR X90K 4K HDR Full Array LED TV With Smart Google TV (2022) - XR75X90K

BRAVIA XR X90K

Real-life picture with enhanced contrast

Enjoy your entertainment like never before on this ultra bright 4K12 HDR TV, delivering exceptional color and contrast with our Full Array LED, powered by Cognitive Processor XR™. Our Full Array LED, powered by Cognitive Processor XR™, controls the backlight in zones to reproduce realistic contrast in bright and dark areas simultaneously. The intelligent processor sees the world as you do, enhancing pictures with real life color and depth.

Sound from the screen, pictures and sound in harmony

Enjoy sound that precisely matches what's on screen with Acoustic Multi-Audio™ technology. Sound positioning tweeters ensure pictures and sound are in harmony for an immersive viewing experience.

About This Item

• Intelligent TV processing technology with Cognitive Processor XR that delivers natural and realistic picture quality.
• Deep black, high peak brightness, and real-life detail with Full Array LED and XR Contrast Booster 10.
• Billions of accurate colors deliver natural and beautiful picture quality, enhanced by XR Triluminos Pro.
• Google TV with Google Assistant organizes your content all in one place.1 Stream from your Apple device with AirPlay 2 support.14
• Enjoy streaming high-quality 4K UHD quality movies included with the BRAVIA CORE app.2
• Experience immersive cinematic content with support for Dolby Vision4, IMAX Enhanced5, and Netflix Adaptive Calibrated Mode6.
• Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation®5.7
• Get the advantage in high-performance gaming with 4K/120,10 VRR,11 ALLM as specified in HDMI 2.1.
• Hear true immersive audio with two sound positioning tweeters in addition to traditionally placed TV speakers, plus support for Dolby Atmos.
• See blur-free picture quality in fast-moving sports and movies powered by XR Motion Clarity technology.
• Bring back lost texture and detail and see your content upscaled to near-4K resolution with XR 4K Upscaling.12
• Multi-position stand offering two variations – low-profile setting for immersive viewing or raised to accommodate a soundbar.15
• With the optional BRAVIA CAM, video chat on the big screen and allow Ambient Optimization Pro to automatically adjust picture and sound according to your room environment.

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