43" Class The Sero QLED 4K UHD HDR Smart TV

Enjoy a cinematic viewing experience with this 43-inch Samsung LifeStyle 4K smart TV. The Quantum 4K processor delivers crisp, detailed visuals, while Dolby Digital technology ensures quality sound production through the 4.1 channel 60W speaker system. This 43-inch Samsung LifeStyle 4K smart TV supports hands-free control using Bixby, Alexa and Google Assistant.

The Sero Mobile Entertainment, better on TV

Ever wish you could watch your favorite mobile content full screen on your TV? The all-new Sero makes that dream a reality.

TV that moves to fit your content

The Sero's screen rotates so you can watch your favorite content whether it's in portrait or landscape. Whether vertical for mobile content and apps or horizontal for movies and TV shows, you'll always have the best viewing perspective

About this item

• MOBILE OPTIMIZED SCREEN: Designed to watch mobile content. Easily connect and share smart phone images and video vertically, full screen, on the Sero. Alternate: Content is optimized for mobile viewing, providing a vertical view of all of your favorite content.
• ROTATING SCREEN*: Flip the way you watch TV. The screen rotates to landscape mode for TV and movies and changes to portrait for mobile content and apps. Disclaimer: *Rotating Screen can be activated through the supplied remote control, the Smart Things app or with Samsung Galaxy devices Android 10 and above.
• PREMIUM 4.1CH 60W SPEAKERS: Powerful speakers with Dolby Digital Plus deliver a remarkably immersive experience.
• TAP VIEW: Tap The Sero with your smartphone to mirror your mobile’s content to the within seconds.
• QLED TECHNOLOGY: Get an incredible QLED picture with a billion shades of color that come alive with Quantum Dot making everything more brilliant.
• ALEXA BUILT-IN: Voice control your TV and your day, hands-free. Just ask Alexa to change the channel, search for movies, play music, control, smart home devices, get sports updates and more.
• TV WIDTH: 22.2 inches in portrait mode, 38.3 inches in landscape mode.

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